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1 out-of-home (advertising)
Advertising: OOH (Используется в усечённом виде, без слова "advertising". http://en.wikipedia.org/wiki/Out-of-home_advertising)Универсальный русско-английский словарь > out-of-home (advertising)
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2 out-of-home
Advertising: (advertising) OOH (Используется в усечённом виде, без слова "advertising". http://en.wikipedia.org/wiki/Out-of-home_advertising) -
3 out-of-home media
Англо-русский словарь промышленной и научной лексики > out-of-home media
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4 программа ОКОИ по наружной рекламе
программа ОКОИ по наружной рекламе
Официальная программа по использованию всех наружных рекламных площадей на территории страны-организатора и по защите маркетинговых прав официальных партнеров (например, в отношении размещения рекламы на автобусных остановках и автобусах, на рекламных щитах и т. п.).
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
OCOG outdoor advertising program
OCOG Out-of-Home (OOH) advertising Program
Official program for the usage of all out-of-home advertising space in the host country and for the protection of the official partners marketing rights (e.g. bus shelters, billboards, bus wraps, etc.).
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > программа ОКОИ по наружной рекламе
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5 наружная реклама
1) General subject: ambient media (A.M. это реклама на клумбе с цветами, на дне бассейна, на стенах зданий. Tакже на частных автомобилях, спинках в кинотеатрах, предметах сантехники, прическах и даже на животных. Реклама a.m)2) Economy: outdoor advertisement3) Advertising: out-of-home advertising, position media advertising, exterior advertising4) Business: outdoor advertising -
6 внешняя реклама
General subject: out-of-home advertising, outdoor advertising -
7 средства наружной рекламы
Advertising: out-of-home media, out-of-home (http://www.proz.com/kudoz/english_to_russian/advertising_public_relations/1696530-ooh.html)Универсальный русско-английский словарь > средства наружной рекламы
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8 аудитория вне дома
Advertising: out-of-home audienceУниверсальный русско-английский словарь > аудитория вне дома
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9 наружное медиа-оформление
Advertising: out of home mediaУниверсальный русско-английский словарь > наружное медиа-оформление
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10 просмотр вне дома
Advertising: out-of-home viewing -
11 слушание вне дома
Advertising: out-of-home listening -
12 простой
1) General subject: ABC, a member of the public (человек), aboriginal, artless, austere, babyish, bald, bare, base, chaste, childlike, coarse, common, dead time (на работе), dolly, down time, down-home, easy, elegant (о формулировке, научном определении и т.п.), elementary, facile, foolproof, gross (о пище), groundling, haplo, home bred, home made, home-bred, homely, homespun, honest, humble, idlesse, informal, infrangible, ingenuous, lay up, lay-up (машины), mere, mobbish, native, no frills, no-frills, onefold, open and shut, open-and-shut, ordinary, outage, penny plain, penny-plain, plain, poor, primitive, profane, pure (о стиле), racy of the soil, rough, run of the mill, run of the mine, rustic, severe (о стиле, манерах, одежде и т.п.), shirt sleeve, silly, simple, snap, standstill, stoppage, straightforward, tailor made, tailored, tailored (о женской одежде), terre-а-terre, unaffected, unartful, unbending, unceremonious, uncomplicated, uncompounded, unfussy, unmannered, unperplexed, unpretentious, unselfconscious, unsophisticated, (сравнительно) unsophisticated (об оборудовании и т.п.), up country, up-country, vera, very, vulgar, tie-up (договор поставки), simple-minded (характеристика человека без пресловутого камня за пазухой), folksy2) Naval: demurrage (транспортных средств), standing by (судна)4) American: downtime, run-of-the-mill, run-of-the-mine5) Obsolete: russet6) Military: (оборудования) delay, (оборудования) idle time, (оборудования) stoppage7) Engineering: delay, down (оборудования), fault time, idle, idle time, ineffective time, nonuse, out-of-service time, outage time, shutdown, standing time, stopping, time-out, vanilla10) Chemistry: idiotproof11) Construction: wasted time12) Mathematics: breakdown time, idle time (вынужденная остановка), off-time, prime, short, standing idle, tame13) Railway term: idle hours, lay-over16) Economy: lie time, simple (напр. о проценте), standby time, straight, work stoppage17) Accounting: lost time18) Australian slang: cushy19) Automobile industry: ordinary (в противоположность автоматическому), standing, time-out (напр. из-за ремонта)20) Architecture: straightway21) Mining: dead time (на работе), demurrage (при работе), down-time, non-productive time (в работе), standstill (в работе), time-out (в работе)22) Diplomatic term: shirt-sleeve, work stoppages23) Forestry: single-storeyed24) Metallurgy: idle hours (в работе)25) Polygraphy: standstill time26) Scornful: plebeian28) Textile: delay (оборудования), out-of-service time (машины), standing time (машины), waste of time (машины)29) Jargon: square, funky, Mickey Mouse30) Information technology: easy-to-understand31) Oil: dead time (в бурении), down time (в бурении), holdup (бурового станка), idle hour, off-period, shut down33) Advertising: idle capacity34) Patents: single35) Business: idle period, idleness, loss of use, primary, slack36) Drilling: unproductive time37) Oilfield: shut-down (о машинах механизмах)38) Production: dormancy (о производстве)39) EBRD: demurrage (судна или вагона), downtime (отказ оборудования), outage (выход из строя оборудования)40) Polymers: shutdown (оборудования), stoppage (машины)41) Programming: small42) Automation: dead (cycle) time, idle (машины), plain (по конструкции)43) Quality control: (вынужденный) downtime, dwell time, inactive time44) Robots: idle (оборудования), timeout45) Cables: downtime (оборудования)46) Makarov: abecedarian, broken time, common (дроби), downtime (оборудования), home-made, homelike, inartificial, inelaborate, naked, no activity, off, one-fold, shutdown (напр. предприятия, машины), shutdown (напр., предприятия, машины), tailor-made47) Phraseological unit: common-and-garden48) Microsoft: hassle-free49) Trade unions: down-day50) General subject: parsimonious (о модели) -
13 победить
1) General subject: be on the bandwagon (особ. на выборах), be victorious, beat, beat somebody into fits, conquer, defeat, do and die, do or die, down, get the best of it (в споре и т. п.), get the better, get the victory, have, have the best of it (в споре и т. п.), have the victory, knock out, knock somebody into fits, knock the spots off, land (на скачках), outpoint, outvie, overcome, pip, reduce, repel, score off, thrash (в борьбе, состязании), thresh (в борьбе, состязании), to be on the bandwagon (особ. на выборах), triumph, vanquish, whop, win, win the victory, worst, gain a victory, gain the upper hand, get the better of, have the best of it, knock for a loop, overthrow, put to the worse, win a game, bear away the bell (на состязании), carry away the bell (на состязании), clean clock (в драке, состязании; кого-л.), have scalp (в споре; кого-л.), come home (в спортивных соревнованиях), strike home (в спортивных соревнованиях), touch home (в спортивных соревнованиях), have scalp (кого-л., в споре), come of best, upends, (прийти первым) come in first2) Naval: foil3) Colloquial: hammer, thresh (в состязании), whip4) American: repel (в состязаниях), take into camp, whitewash5) Literal: take scalp (кого-л.)6) Sports: turn aside (e.g. Flyers easily turn aside Senators 5:1)7) Latin: aut vincere aut mori8) Military: overwar, win the field9) Australian slang: shit it in, take out10) Diplomatic term: get a victory, have a victory, score a victory, win a victory11) Jargon: knock off (в спорте и т.п.), sac (в состязании), sack (в состязании), trim (обычно с небольшим разрывом), murder (The other team murdered us. Другая команда победила нас), (в спорте) trash, (кого-л.) smear, slaughter, beat the spread, cop, cream (в спорте), cut (на конкурсе и т.п.), get away with (something), wipe12) Advertising: get victory, win victory13) Makarov: get home (в спортивных соревнованиях), up-end (в соревнованиях, конкуренции), worst (кого-л.), carry it away, come in first, come out victorious, draw the winner, fight down, fight it out, fight out, find the answer to (что-л.) -
14 добиться успеха
1) General subject: achieve success, arrive (an actor who has arrived - актёр, который добился успеха, прославился), blossom forth, blossom out, come off with flying colours, come through with flying colours (в чем-л.), get anywhere, get off, get there, get to the top of the tree, make a hand, make the running, passed flying colors, put over, (особенно очень быстро, неожиданно) shoot to stardom, (неожиданно) get a break, (преодолеть трудности и) make the grade, come off with flying colors, go great guns, have cake baked, make good, make mark, score a knockout, strike oil, make the grade (в жизни), hit pay dirt, strike pay dirt, find success, ride high, hit a home run (в чем-либо), win out, pull something off / pull it off, succeed, succeed in, (добиваться) bring off2) Colloquial: bring home the bacon, make a go of it, make the grade, bring off3) Military: make progress, obtain gains, obtain headway, obtain success4) Australian slang: pull off5) Psychology: develop (develop some skills in - добиться некоторого успеха в)6) Jargon: go into orbit, make good (особенно в бизнесе), make jack, make it7) Advertising: score a success8) Makarov: climb to success, come off well, come to the top, cut the mustard, come off with flying colours (в чем-л.)9) Phraseological unit: make the big time10) Idiomatic expression: reach for the stars -
15 вносить предложение
1) General subject: offer a proposal, propone, propose, submit a motion, vote (I vote that we go home - я за то, чтобы пойти домой)2) Mathematics: make a suggestion, suggest3) Economy: bring forward a motion, table a motion4) Parliamentary expression: move5) Politics: table a proposal6) Advertising: make proposal, offer proposal7) Mass media: institute a proposal, put forth a proposal8) Business: make a proposal, make an offer, motion, put, submit an offerУниверсальный русско-английский словарь > вносить предложение
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16 доказывать
1) General subject: argue, assert, aver, avouch, demonstrate, evidence, evince, manifest, prove, ram it home, reason, show, submit, substantiate, sustain, vindicate2) American: crack4) Mathematics: adjust, ascertain, depict, determine, erect, estimate, exhibit, install, locate, mount, place, read, recognize, register, set (up), stipulate6) Advertising: chop logic7) Business: establish, give evidence, make out -
17 одержать победу
1) General subject: achieve victory, be victorious, bear the palm, defeat, gain the day, gain the upper hand, get the day, get the upper hand, get the victory, have the victory, passed flying colors, prevail, secure a victory, win, win the day, win the victory, achieve a victory, gain a victory, gain the garland, win a victory, gain the victory (над кем-л.-over), win the victory (над кем-л.-over), get home (о спортсмене), claim a victory2) American: bomb3) Diplomatic term: carry, get a victory, have a victory, have the upper hand, score a victory, score gains4) Jargon: beat the spread5) Advertising: get victory, score a success, win victory
См. также в других словарях:
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